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by Gary Shapiro

Learn how to navigate rapid change, embrace the unexpected, and turn challenges into opportunities for growth.

Overview

Why It Matters
In a world defined by rapid shifts in technology and business, the ability to adapt is more than a competitive advantage—it’s essential for survival. This book provides leaders with actionable insights to pivot effectively and seize opportunities in uncertain times.

The Big Promise
Master the art of the pivot to ensure your business not only survives but thrives, regardless of the challenges ahead.

Impact & Outcome

  • Recognize when and how to pivot effectively.
  • Leverage crises and setbacks as springboards for innovation.
  • Build resilience and adaptability to stay competitive in an ever-changing world.

Who is it for

  • Leaders: Seeking strategies to manage disruption and drive growth.
  • Entrepreneurs: Looking for ways to turn setbacks into success.
  • Professionals: Aiming to future-proof their careers through adaptability.

The Author(s)
Gary Shapiro is a seasoned leader in the tech industry as CEO of the Consumer Technology Association (CTA). He’s a New York Times bestselling author and the driving force behind CES, the world’s largest consumer technology show. His expertise in innovation and leadership makes him an authoritative voice on thriving amid change.

TL;DR
Staying adaptable is the key to long-term success. Learn how to pivot effectively—whether due to crises or opportunities—and turn challenges into stepping stones for growth.


Key Ideas

1. Stay Adaptable and Pivot Successfully


Pivoting is the ability to shift strategies to meet challenges head-on and seize opportunities.

Adaptability has never been more important than in 2020, when the COVID-19 pandemic forced businesses to rethink operations. Companies that embraced strategic pivots—adjusting to new realities without compromising core values—were the ones that survived and even thrived. Pivoting is not about abandoning what works; it’s about finding new paths when circumstances change, whether driven by crises or proactive decisions.

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