Whiplash

How to Survive Our Faster Future

by Joi Ito and Jeff Howe

Whiplash (2016) outlines the new guidelines for thriving in our rapidly evolving world. Today’s landscape is shaped by cutting-edge technologies and fresh ideas. To keep up, we must embrace adaptability, letting go of outdated principles and crafting strategies that fit the present.

About the Authors

Joichi Ito is a renowned technology expert and entrepreneur, leading the MIT Media Laboratory. He is also a visiting professor at Harvard Law School and holds board positions at PureTech Health and the New York Times Company.

Jeff Howe, an assistant professor at Northeastern University, coined the term “crowdfunding” in a 2006 Wired magazine article. His work has also been featured in TIME, the New York Times, and the Washington Post.

Staying Innovative in Today’s Ever-Changing Work Environment

A generation ago, maintaining a stable career was straightforward. Secure a job you enjoyed, perform well, and you could expect to keep it until retirement. Those days are gone.

Now, decentralization is the norm—affecting information, corporations, and even currencies. With decentralization comes unpredictability, making lifelong job security a thing of the past.

So how do you navigate this new landscape where old rules no longer apply? This summary offers guidance. It's part roadmap for today's shifting workplace and part manual for thriving within it. You'll gain the tools needed to stay adaptable and innovative.

You'll also discover:

• How nylon was born from disobedience,

• Why it's wiser to be a flexible reed than a rigid oak, and

• Why science is far from flawless.