by Mark H. McCormack
"What They Don't Teach You at Harvard Business School" (1984) serves up a hearty dose of real-world business wisdom. It's packed with practical tips and tricks from seasoned pros who've been in the trenches. You'll learn how to make lasting impressions and use fear to your advantage in sales. This book is your ticket to the unwritten rules of the business world.
Meet the Author
Mark H. McCormack (1930-2003) was the brains behind the International Management Group (IMG), a powerhouse in sports and celebrity management. Once a wannabe golfer himself, McCormack switched gears to the business world.
He wore many hats - lawyer, writer, and businessman - and penned several books, including a tell-all about lawyers.
Mastering the Art of Street-Smart Business
So, you've aced your business school exams and devoured every business book on the shelf. But let's face it, there's a world of difference between theory and practice. That's where these nuggets of wisdom come in handy. They're straight from the horse's mouth - folks who've been there, done that, and are crushing it in the business world.
Stick around, and you'll discover:
How Pepsi won Burger King's heart;
Why sometimes it pays to hold your cards close to your chest; and
The perks of taking it slow when starting your business.
Now, on with the summary…
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