Non-Obvious Thinking
Discover a four-step method to break free from conventional thinking, uncover hidden opportunities, and become an agile leader prepared for unexpected challenges.
How to See What Others Miss
Rohit Bhargava, Ben DuPont
Who is it for?
This book is for leaders, entrepreneurs, and innovators who are looking to sharpen their problem-solving skills, make unconventional decisions, and see opportunities where others see obstacles.
What You Will Learn
You’ll learn how to use the SIFT framework—Space, Insight, Focus, and Twist—to transform your thinking, notice the details others miss, and unlock the true potential of your best ideas.
About the Book
Non-Obvious Thinking introduces a practical approach to breaking conventional thought patterns. The SIFT framework provides leaders with the tools to become more observant, creative, and flexible, empowering them to navigate challenges in unique and effective ways. By following the steps outlined in the book, you'll learn how shifting your perspective can revolutionize the way you solve problems.
About the Authors
Rohit Bhargava is a best-selling author and keynote speaker known for his work on trends, innovation, and marketing. His ten books include Non-Obvious Megatrends, and he lectures at Georgetown University. Ben DuPont is a venture capitalist and entrepreneur, cofounder of yet2.com and Chartline, and serves as a director for organizations such as Longwood Gardens and UrbanBound.
