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Good Strategy, Bad Strategy

The Difference and Why It Matters

by Richard Rumelt

The Main Idea

Unlock the Power of Good Strategies: Achieve Your Goals with Clarity and Confidence

Discover the secret to creating effective strategies that drive success in your personal and professional life, thanks to the practical wisdom of 'Good Strategy, Bad Strategy' by Richard Rumelt, which offers real-world examples and actionable insights to help you outmaneuver uncertainty and achieve your goals.

Who should read this book

General Audience

• Gain an understanding of how strategy is applied across various industries and fields.

• Develop practical skills for making informed, strategic decisions in their personal or professional lives.

Executive/Managerial Perspective

• Refine their ability to develop and implement effective strategies that drive business success.

• Enhance their leadership skills by learning from historical examples of successful strategy implementation.

Academic Researcher

• Expand their knowledge of the history of business strategy and its evolution over time.

• Contribute new insights to the field through a deeper understanding of strategic concepts and their applications.

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